A straight answer with real price ranges — from AED 50 marketplace logos to AED 25,000 agency identities — and how to know which one your business actually needs.
Logo design in Dubai typically costs between AED 50 and AED 25,000, depending on who you hire and what you actually receive. Freelancers and online marketplaces sit at the bottom of that range, small studios in the middle, and established agencies at the top. The wide gap confuses most business owners — so here is what each tier really includes, and how to decide what your business needs.
Logo design price ranges in Dubai (2026)
- AED 50 – 500: Online marketplaces, template-based tools and junior freelancers. You get a mark, usually fast, with limited revisions and basic files.
- AED 500 – 3,000: Small studios and experienced freelancers. Expect a few original concepts, revisions, and a proper file package for print and digital.
- AED 3,000 – 10,000: Boutique agencies. Includes strategy, multiple directions, a full file suite and basic brand guidelines.
- AED 10,000 – 25,000+: Established brand agencies. Full identity systems — research, naming, typography, colour, applications and a complete brand book.
None of these tiers is inherently wrong. A new trading company that needs a clean mark for its licence and signage does not need a AED 20,000 identity system. A hospitality group opening five outlets absolutely does.
What actually drives the price
Two quotes for the same word — logo — can differ by a factor of a hundred because they describe different amounts of work. The real cost drivers are:
- Strategy: is anyone researching your market and positioning before drawing, or going straight to shapes?
- Originality: custom-drawn marks and lettering cost more than modified stock icons or template assets.
- Scope: one logo file, or a full system with variations, favicon, app icon, social kit and guidelines?
- Bilingual work: a properly designed Arabic lockup is a second design job, not a translation.
- Revisions: how many rounds are included before extra fees begin?
- Ownership: do you receive full rights and source files, or only flattened images?
What you should always receive
Regardless of budget, a professional logo package should include these. If a quote excludes them, the price is not comparable to one that does:
- Vector source files (AI, EPS or SVG) — required for signage, printing and scaling
- PNG and JPG versions with transparent backgrounds
- Horizontal, stacked and icon-only variations
- Black, white and single-colour versions for stamps, embroidery and engraving
- Favicon and app-icon sizes for digital use
- Written confirmation that you own full commercial rights
The hidden cost of the cheapest option
Very low-cost logos are not a scam — but they carry predictable risks. The most common are template marks resold to multiple businesses, files that cannot be scaled for signage, and Arabic text that has been typed rather than designed. Businesses often pay twice: once for the cheap logo, then again to rebuild it eighteen months later when the trade licence, vehicle wrap and shopfront all need artwork that does not exist.
A logo is the cheapest part of a brand and the most expensive to replace. Signage, uniforms, packaging and printed stock all get remade when it changes.
Do you need a logo or a brand identity?
This single question resolves most pricing confusion. A logo is one mark. A brand identity is the whole system that surrounds it — colours, typography, layout rules, tone and applications — so everything your business produces looks like it came from the same company.
If you are registering a company, need signage and a few documents, a well-made logo is enough for now. If you are opening multiple locations, raising investment, entering tenders or competing against established names, an identity system pays for itself in credibility.
Typical timelines
- Marketplace or template logo: 24 hours to 3 days
- Freelancer or small studio: 3 days to 2 weeks
- Boutique agency logo package: 2 to 3 weeks
- Full brand identity system: 4 to 8 weeks
How to compare quotes fairly
Before comparing two numbers, ask every designer the same four questions: How many original concepts will I see? How many revision rounds are included? Exactly which files will I receive? Do I own full rights to the final design? The answers usually explain the price difference entirely — and occasionally reveal that the cheaper quote is not cheaper at all.
What we charge
For transparency: at Manara Media, logo design starts from AED 50 for a straightforward mark, with full brand identity systems quoted by scope. Every project is fixed-price and agreed before work begins, and every client receives complete source files and full ownership. If you want a specific number for your business, a short consultation is free.
Our own prices are published rather than quoted: a starter logo from AED 50, a full identity system from AED 350, with the source files yours on delivery.
Logo design in the UAECommon questions
- How much does a logo cost in Dubai?
- Anywhere from AED 50 to AED 25,000, and the range is real rather than a negotiating position. A marketplace or starter logo sits at the AED 50 to 150 end, an independent designer or small studio around AED 500 to 3,000, and a full agency identity programme from AED 10,000 upward. What changes is not the drawing but how much thinking, revision and documentation comes with it.
- Why are some logos AED 50 and others AED 25,000?
- You are paying for different things. At AED 50 you are buying a mark. At AED 25,000 you are buying research, several routes explored and discarded, a full identity system, and the rules and files that let fifty other people apply it consistently for years without asking you.
- Do I own my logo after paying for it?
- You should, and you should get that in writing. With us, ownership of the final artwork transfers to you on delivery along with the source files. Always check this before paying, because some marketplaces license rather than transfer, and a logo you only rent is a problem you discover years later when you try to trademark it.
- What files should I receive with my logo?
- Vector source files at minimum — AI or EPS — plus SVG for the web and PNG with a transparent background. Without a vector file your logo cannot be scaled to a sign or a vehicle without blurring, and you will be paying someone to redraw it the first time you print anything large.
Let's talk about your brand.
Book a free, no-obligation consultation. Tell us where you want your business to go — we'll show you how to get there.
- Emailhello@manaramedia.ae
- StudioShams Business Center, Sharjah Media City Free ZoneAl Messaned, Sharjah, UAE
- Business hoursMon–Sat, 9:00 – 18:00 GST